Words Angel has its own charity brand. ME Foggy Dog was created in 2014 and is now a global brand.
It is a social media driven campaign that aims to educate and raise funds for medical research.
We use Facebook, Twitter and Instagram along with the website, mefoggydog.org, to meet strategic aims. Storytelling is a key element of the content output and is one of the reasons for the brand’s success.
Foggy is a globetrotting soft toy and now has a global audience of 6000 Foggy Followers. Over £10,000 has been raised during the past three years and it is an ongoing initiative.